The film premiered at the Toronto International Film Festival on September 13, 2009 and was theatrically released on October 2, 2009 in the United States by Fox Searchlight Pictures. It received generally positive reviews from critics but did not perform well financially, having made $16.6 million worldwide against its $15 million budget. It received two WIN Award nominations for Outstanding Actress, as well as Feature Film for Page and Barrymore respectively. Whip It was released on DVD and Blu-ray on January 26, 2010 by 20th Century Fox Home Entertainment.